Vol. 28 No. 1 (2026): MARCH 2026

Articles

• THE INFLUENCE OF E-WOM ON PURCHASE DECISION, MEDIATED BY CUSTOMER TRUST AND PERCEIVED VALUE, AMONG MARKETPLACE USERS IN INDONESIA

  Aya Celestia, Hotlan Siagian, Roy Setiawan

  1-12

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  Abstract View: 748 , PDF Download: 85508

• EFFECTIVENESS OF STARTUP CARDS IN SPARKING BUSINESS IDEAS VIA GAMIFICATION

  Risa Santoso, Puji Subekti

  13-25

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  Abstract View: 57 , PDF Download: 191

• DRIVING ETHICAL EXCELLENCE: THE ROLE OF AUTHENTIC LEADERSHIP IN VALUE CONGRUENCE, CREATIVITY, AND PERFORMANCE IN INDONESIAN ISLAMIC BANKING

  Anita Kartika Sari, Nanik Kustiningsih, Tri Wahjoedi, Thinzar Win

  26-35

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  Abstract View: 90 , PDF Download: 238

• OVEROPTIMISM AND ENTREPRENEURIAL ECOSYSTEM:CITIES OF BOGOR AND DEPOK

  Arthur Tunggul Siahaan, Agus W. Soehadi, Ade Febransyah, Eko Suhartanto

  36-48

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  Abstract View: 68 , PDF Download: 178

• THE CONVERGENCE OF ARTIFICIAL INTELLIGENCE, BAYESIAN LEARNING, AND SHARIA PRINCIPLES: A SYSTEMATIC REVIEW OF ISLAMIC FINANCIAL ANALYTICS ANDENTREPRENEURIAL INNOVATION

  Heru Muara Sidik, Wahyuningsih Santosa, Willy Arafah, Bachtiar Usman, Indra Gunawan, Mulyadi, Muhammad Dawud Arif Khan

  49-64

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  Abstract View: 76 , PDF Download: 183

• HOW SOCIAL MEDIA, EMOTIONAL ATTACHMENT, AND DESTINATION IMAGE DRIVE MUSEUM’S VISIT INTENTION: THE ROLE OF INFLUENCER CREDIBILITY AT MOJA MUSEUM

  Miharni Tjokrosaputro, Haris Maupa, Rorlen

  65-77

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  Abstract View: 136 , PDF Download: 396

• PSYCHOLOGICAL CAPITAL MEDIATION AND PEER SUPPORT MODERATION IN ENTREPRENEURIAL INTENTION

  Yusmedi Nurfaizal, Mugiarti

  78-92

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  Abstract View: 64 , PDF Download: 202