Fintikasari, Indah
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Jurnal Manajemen dan Kewirausahaan Vol. 20 No. 1 (2018): MARCH 2018 - Articles
BRAND SWITCHING BEHAVIOUR IN THE GENERATION Y: EMPIRICAL STUDIES ON SMARTPHONE USERS
Abstract PDF
Accredited by the Ministry of Education, Culture, Research, and Technology of the Republic of Indonesia
SK. No. 22/DIKTI/Kep/2002
SK. No. 55/DIKTI/Kep/2005
SK. No. 65a/DIKTI/Kep/2008
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