• Amak Mohamad Yaqoub Fakultas Ekonomi dan Bisnis, Universitas Airlangga Jl. Airlangga No. 4–6, Surabaya 60286
  • Nurfitri Indriani Fakultas Ekonomi dan Bisnis, Universitas Airlangga Jl. Airlangga No. 4–6, Surabaya 60286




Customer Orientation, Customer Opportunism, Contractual Arrangement, Resource Commit¬ment, Reverse Logistic Capabilities


This research aimed to investigate the relationship between reverse logistic capabilities with customer orientation, customer opportunism, resource commitments and contractual arrangements and investigate the relationship between reverse logistic capabilities and cost saving. Data from 30 respondents were collected using questionnaire then analyzed using SmartPLS. Hypotheses testing indicated the absence of relationship between customer orientation and reverse logistic capability. Research also found that resource commitment and contractual arrangement have positive relationship with reverse logistic capability, while negative relationship empirically proven on the relationship between reverse logistic capability and cost saving.


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