WINNING MECHANISMS OF SURVIVAL: A CASE OF “BUL-ANON” RETAILERS IN RURAL PHILIPPINES. Jurnal Manajemen dan Kewirausahaan, [S. l.], v. 26, n. 2, p. 116–124, 2024. DOI: 10.9744/jmk.26.2.116-124. Disponível em: https://jurnalmanajemen.petra.ac.id/index.php/man/article/view/28080. Acesso em: 6 aug. 2026.