, Management Department, Universitas Islam Sumatera Utara, Medan, 20219, Indonesia, Indonesia

• Jurnal Manajemen dan Kewirausahaan Vol. 20 No. 2 (2018): SEPTEMBER 2018 - Articles
  EXAMINING THE EFFECT OF PRODUCT ASSORTMENT AND PRICE DISCOUNT TOWARD ONLINE PURCHASE DECISION OF UNIVERSITY STUDENT IN INDONESIA
  Abstract  PDF